The Firearm Industry Trade Association
NSSF leads the way in advocating for the industry and its business and jobs, keeping guns out of the wrong hands, encouraging enjoyment of recreational shooting and hunting and helping people better understand the industry’s lawful products.
Safety
We are the firearm industry, and we’re dedicated to promoting
the safe, responsible use of our products. As a leading
authority on gun safety, it’s our duty to pass that knowledge
on to others. From infographics and safety kits to videos,
literature and suicide prevention resources, NSSF makes
available tools every industry member can use to spread the word.
Real Solutions. Safer Communities.®
On-Demand Cyber Security Webinar
The firearm industry is increasingly vulnerable to cyber threats, which pose significant risks to manufacturers, retailers, ranges, and consumers. In this on-demand webinar, Steve Leventhal, CEO of The Fellsway Group, discusses critical cybersecurity issues and key measures for enhancing cybersecurity.
More...NSSA and NSCA Partner with NSSF’s First Shots Program
As a dedicated partner of First Shots, the focus is to open up the world of skeet and sporting clays shooting to anyone interested.
More...Land your dream job here!
All across America, the firearm, ammunition and outdoor industry is hiring.
View JobsProject ChildSafe Named Finalist
Colt's Manufacturing "Safety Impact Award” is a platform recognizing non-profit organizations that exemplify an exceptional commitment to safety in the firearm industry.
More...Jeff Reh Receives the NSSF Ken Sedlecky Lifetime Achievement Award
Award recognizes individuals who have distinguished themselves by their long-term commitment to the success of the industry and by their support of NSSF’s mission to promote, protect and preserve hunting and the shooting sports.
More...Advocacy
The NSSF Government Relations team relentlessly advocates for measures on behalf of
and works in defense of the firearm and ammunition industry at all levels and before all
branches of government.
Customized Market Reports
NSSF Customized Market ReportsSM are tailor-designed market templates prepared specifically for your trade area. The information in these reports will aid you in building well-targeted marketing efforts that will ultimately improve your business.
Learn MoreAll Research Publications
Modern Sporting Rifle (MSR) Comprehensive Consumer Report
Based on a 12/9/21–1/2/22 survey of AR- and AK-platform modern sporting rifle owners, this study was conducted to obtain current information regarding behaviors and interests in this segment of the firearm market.
Order TodayAll Research Publications
Shooting Sports Participation Report
More than 50 million people enjoy sport and target shooting activities in the United States. Annual report details U.S. participation in hunting and target shooting sports including gender and age group, household income, regional and state data.
Learn MoreAll Research PublicationsCurrent Campaigns & Programs
Become a member of NSSF
With a membership of thousands of manufacturers, distributors, firearm retailers,
shooting ranges, sportsmen’s organizations and publishers nationwide, our industry’s voice is strong.
Help us make it that much stronger.