back arrow iconBack to News

June 28, 2023

Brenna McCoubrey of White Birch Armory on NSSF’s Range-Retailer Business Expo

NSSF’s annual Range-Retailer Business Expo is a buying event like no other, with an expo floor filled with the most innovative brands in our industry.

Brenna McCoubrey, Marketing Manager at White Birch Armory, a Service Disabled Veteran Owned Small Business (SDVOSB) in Dover, New Hampshire, shares her experience as an attendee at the NSSF Range-Retailer Business Expo in years past. White Birch Armory, also an NSSF 5-Star rated facility, specializes in firearms training in their state-of-the-art public indoor range, as well as retail of firearms, ammunition and shooting-related accessories in a 3,500 sq. ft. showroom with a walk-up eatery, Caliber Café. McCoubrey invites other firearm industry businesses like White Birch Armory to sign up and attend this year.

“I’m really excited to come and talk [with attendee] about ways to increase brand awareness and boost sales in the slow seasons at your ranges and retail shops,” said McCoubrey, who will be taking part in the lineup of in-person education sessions. She continued, “This will be my third year attending and I’m excited to catch up with industry partners, senior brands, and products and learn from all the other educational sessions.”

The 2023 event will take place July 10-12 in Milwaukee, Wisconsin. Attendees can network with industry peers, place orders for the fall hunting and holiday seasons, and find specials you won’t find anywhere else. Not to mention, our lineup of education sessions is among the best we’ve ever assembled.

Join Us In Milwaukee, Wisconsin July 10-12


Register Now   See the Agenda   Become an Exhibitor   Sponsorship Opportunities Available

Share This Article

Tags: 5 Star Range Education NSSF Range-Retailer Business Expo Range-Retailer White Birch Armory

Categories: Education, Ranges, Retailers