Customized Market Reports (CMR)

What is a CMR?

NSSF Customized Market Reports are tailor-designed market templates prepared specifically for your trade area.

These reports are produced for NSSF members and industry professionals

How do I get a CMR for my trade area?

Customized Market Reports are available to members for only $150.00.

For non-members the cost of a CMR is $300.00.

As this is a custom-made report, please allow 3-4 weeks for delivery.

ORDER YOUR CMR ONLINE | DOWNLOAD ORDER FORM

Why is CMR important?

Studies show that retailers and ranges that have a better understanding of their trade area are more likely to customize marketing and advertising campaigns specifically around their target audience.

These targeted campaigns have a much higher success rate in reaching the right types of customers.

The information in these reports will aid you in building well-targeted marketing efforts that will ultimately improve your business.

What will my CMR include?

The Four-Corners of Knowledge

• Knowing your customer potential
• Knowing your competition
• Knowing your market area revenue

Trade Area Intelligence

• Detailed demographic report
• Household report
• Income report
• Thematic maps of your trade area

SAMPLE CMR REPORT
(See how your report will look)

News:

• EDITORIAL: The NRA outshoots Obama
  Washington Times
• EDITORIAL: Registering guns in Maryland
  Washington Times
• Utah Legislature approves holiday for Browning
  The Salt Lake Tribune (UT)
• NSSF Newsroom