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March 7, 2018

Top Purchases by Clay Target Sports Participants in 2017 (video)

NSSF’s Latest Industry Intelligence Report (IIR) Highlights Clay Target Sports Participation and Economic Impact

Millions of people participate in shotgun sports like skeet, trap and sporting clays each year. The clay target sports market segment encompasses a wide variety of people — young and old, male and female, advanced and beginner. The draw for all these participants is the fun, social and outdoor aspects of these activities. As a firearms retailer or shooting range manager, you may find it useful to understand the buying habits of these customers. In this video, we highlight the three most popular accessories purchased for participation in clay target sports last year. Here’s the top 10:

  1. Gun Cleaning Products
  2. Eye Protection
  3. Non-electronic Ear Protection
  4. Shotgun Carrying Case (hard or soft)
  5. Clay Targets
  6. Choke Tubes
  7. Shooting Vest
  8. Range Bag / Shot Shell Carrier
  9. Other Shooting Apparel (i.e. padded shirt, jacket)
  10. Electronic Ear Protection

Learn more about the clay target sports market segment in NSSF’s 16-page IIR, The Clay Sports Participant (2017 Edition). This report is free to NSSF members.

See more Industry Intelligence Reports.