News

October 10, 2017

Final Numbers Show Industry, Consumers Embraced First Annual National Shooting Sports Month

As with any event, we conduct post-event surveys and analyze a wide range of data to gauge how well that…

October 10, 2017

NSSF Makes New Range Safety and Etiquette Video Available to Industry, Public

NEWTOWN, Conn. — The National Shooting Sports Foundation® (NSSF®), the trade association for the firearms industry, is pleased to announce…

October 9, 2017

Common Sense Solutions for Improved FFL Security

Here are five smart security strategies FFLs across the country have been implementing to combat burglaries. You may benefit from…

October 9, 2017

NSSF/SAAMI Joint Statement on Las Vegas Tragedy

Statement from the National Shooting Sports Foundation (NSSF) and the Sporting Arms and Ammunition Manufacturers' Institute (SAAMI): Our thoughts and…

September 29, 2017

From the Counter: The Sportsman’s Shop, East Earl, Pennsylvania

“From the Counter” is NSSF’s timely series of industry perspectives from firearm retailers across the country. Our goal is to…

September 29, 2017

First-Ever NSSF CMO Summit Ignites Top Industry Marketers

The first-ever NSSF CMO Summit, which attracted the top firearms industry marketing leaders from across the country Sept. 26-27, is…