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May 19, 2025
NSSF Concludes 2025 Marketing and Leadership Summit with Powerful Insights, Industry Momentum and Sponsor Support
WASHINGTON, D.C. — NSSF®, The Firearm Industry Trade Association, proudly wrapped last week’s 2025 Marketing and Leadership Summit at the Opal Sol in Clearwater Beach, Florida, with resounding success. With thought-provoking education sessions, engaging roundtable discussions and a dynamic community of leaders, this year’s Summit reaffirmed its position as the firearm industry’s premier event for marketers and executives.
From navigating evolving e-commerce and digital compliance to tackling sensitive issues like mental health and suicide prevention, the Summit sparked timely conversations that left lasting impressions on attendees and sponsors alike.
“The Summit continues to be a space where current and future leaders of our industry sharpen their skills, expand their networks and gain new perspectives,” said Joe Bartozzi, NSSF President and CEO. “This year’s event was a powerful reminder of how much progress we can make when we come together with purpose.”
Attendees emphasized the Summit’s unique value: not only for its intimate format and forward-thinking content but also for the authentic opportunities to connect and collaborate across all corners of the industry.
“This was my first time attending,” said Karen Butler, President of SLG2, Inc. “And I’ll never miss another one. The insights, the networking,and the discussions around important issues like suicide prevention made this an incredibly meaningful experience.”
“This Summit always delivers, but this year especially, the focus on technology, customer empowerment and building trust gave us ideas we’ll implement right away,” said Ron Kennedy, General Manager of Scottsdale Gun Club. “It’s events like this that keep us thinking ahead and improving how we serve our community.”
“Even as someone who led a session, I walked away having learned just as much as I shared,” said Tim Brandt, Owner at Murray Road Agency. “The roundtables here offer a rare chance for honest, unscripted discussions across every level of the industry. It’s a reminder that we’re all still learning and we’re better when we learn together.”
“This Summit gave us the space to share real-time updates and critical compliance changes that most businesses haven’t even heard about yet,” said Ben Nelson, Founder of OtterText. “Conversations like these aren’t happening anywhere else and they’re exactly what this industry needs to stay competitive and informed.”
NSSF Thanks the 2025 Summit Sponsors
- Platinum Sponsor | Credova
- Gold Sponsor | BFG
- Silver Sponsor | Magpul
- Bronze Sponsors | Crimson Agility, Joseph Chiarello & Co., Iovista, Mira Tactical, Shopware and SwiftOtter
- Wifi Sponsor | Tread Agency
- Supporting Sponsors | CSS Commerce, Listrak, OtterText, Payroc and Southwick Associates
“Sponsors like Credova, BFG and the many others who backed this event share in its success,” said Bartozzi. “They didn’t just put their logos on signage, they contributed their voices, their leadership and their expertise to help elevate the conversations that matter most.”
If you missed this year’s Summit, we encourage you to explore NSSF’s growing calendar of events and resources. From SHOT Show® to the Range-Retailer Business ExpoTM and year-round webinars to targeted leadership programs, there are countless ways to engage, learn and lead with NSSF.
To stay informed about future events or to become an NSSF member, visit nssf.org.
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About NSSF
NSSF is the trade association for the firearm industry. Its mission is to promote, protect and preserve hunting and the shooting sports. Formed in 1961, NSSF has a membership of thousands of manufacturers, distributors, firearm retailers, shooting ranges, sportsmen’s organizations and publishers nationwide. For more information, visit nssf.org.
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NSSF Media contact:
Bill Brassard
203-426-1320 ext. 212
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