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March 1, 2012

What’s Trending? Top 5 Most Mentioned Handgun Brands Last Month


Glock, Smith & Wesson, Ruger, Colt and SIG Sauer were the most mentioned handgun brands online over the past month, according to data pulled by NSSF and social-media monitoring service Radian6.

The chart below shows how mentions of each brand fluctuated week to week.

The chart data sourced from Radian6 tracked 55 top handgun manufacturers with a weekly sample of more than 5,000 online public mentions.

Mentions come from a variety of social-media sites, including Twitter, Facebook, blogs, forums, YouTube and others.

Click image for full-size chart.