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February 15, 2023

NSSF and Grand View Outdoors Partner to Create New Archery Area at SHOT Show

LAS VEGAS — NSSF®, The Firearm Industry Trade Association, has announced the creation of a new exhibit area for the archery industry at NSSF’s annual SHOT Show®. This exciting new venture is a collaboration between NSSF and Grand View Outdoors, a leading provider of outdoor news and information.

Grandview Outdoors _ logoThe SHOT Show attracts attendees from around the world each year, including buyers, media and other industry professionals. The show covers more than 816,000 net square feet of exhibit space, featuring over 2,500 companies showcasing the latest in firearms, ammunition, hunting and shooting accessories, outdoor apparel and much more. Held annually in Las Vegas, it is the largest and most comprehensive trade show for professionals involved with the shooting sports and hunting industries.

Recognizing a reciprocal need for both firearm and archery retailers to broaden their businesses, the new archery area, branded the Archery Business Pavilion, will feature exhibits from leading manufacturers and suppliers in the archery industry, offering attendees the opportunity to see and experience the latest in archery technology and products. The show area will be designed to provide a comprehensive look at the industry, from traditional archery equipment to cutting-edge technology.

“We’re thrilled to open up this new segment of the outdoor industry to our attendees,” said Chris Dolnack, NSSF Senior Vice President and Chief Customer Officer. “Archery has always been a complementary retail addition for many of our members, and we believe that this new show area will provide the perfect platform for archery manufacturers and suppliers to showcase their products to thousands of buyers, media and industry professionals.”

Grand View Outdoors President Derrick Nawrocki added, “This partnership with NSSF represents a significant opportunity for the archery industry to come together and demonstrate the innovation, technology and creativity that defines archery with the SHOT Show.”

The new Archery Business Pavilion will be located within the upcoming annual SHOT Show, set to take place in Las Vegas in January 2024. Attendees will have the opportunity to interact with industry experts and attend educational seminars, as well as find products from leading outdoor manufacturers and suppliers across all shooting sports.


About NSSF
NSSF is the trade association for the firearm industry. Its mission is to promote, protect and preserve hunting and the shooting sports. Formed in 1961, NSSF has a membership of thousands of manufacturers, distributors, firearm retailers, shooting ranges, sportsmen’s organizations and publishers nationwide. For more information, visit


Media contact:
Bill Brassard
203-426-1320 ext. 212

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