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April 20, 2022

Gearfire’s RetailBI is the Platinum Sponsor of NSSF Marketing and Leadership Summit

NEWTOWN, Conn. — NSSF®, the trade association for the firearm industry, is pleased to announce that RetailBI has signed on to be the Platinum Sponsor of the first NSSF Marketing and Leadership Summit, May 10-12 near Austin, Texas.

RetailBI Powered by GearfireRetailBI powered by Gearfire is a leading business intelligence tool and a premier source of consumer sales data in the shooting sports industry. This powerful tool aggregates data from more than 2,500 dealers across the United States and enables users to stay current on industry trends, including market share, best-selling UPCs, geographical sales distribution and more. NSSF is excited to see the impact RetailBI has on the shooting sports industry as stakeholders use the platform to make informed decisions through data.

“We are pleased to welcome Gearfire’s RetailBI as a Platinum Sponsor of NSSF’s Marketing and Leadership Summit,” said Joe Bartozzi, NSSF President and CEO. “Gearfire is committed to the success of our industry and to the success of this important and influential conference.”

“We’re thrilled for the opportunity to showcase the power of RetailBI at NSSF’s Marketing and Leadership Summit,” said Kaleb Seymour, Gearfire’s VP of Data Analytics. “RetailBI was created to help executives in the shooting sports industry make data-driven decisions to enhance their business.”

NSSF has combined two of its highly regarded industry professional development conferences—the Industry Summit and CMO Summit—into the NSSF Marketing and Leadership Summit. This not-to-be-missed event will take place May 10-12 at the Hyatt Regency Lost Pines Resort outside of Austin, Texas.

Join the industry’s leading executives and marketing professionals for two days of insights, education and networking opportunities at this “super-conference.” Subject matter experts will cover topics including cutting-edge marketing strategies, to the new demographics of firearm ownership, to customer retention and leadership.

Attendance is limited, so register today at the Marketing and Leadership Summit’s website.


About NSSF
The National Shooting Sports Foundation is the trade association for the firearm industry. Its mission is to promote, protect and preserve hunting and the shooting sports. Formed in 1961, NSSF has a membership of thousands of manufacturers, distributors, firearm retailers, shooting ranges, sportsmen’s organizations and publishers nationwide. For more information, log on to


Media contact:
Bill Brassard
203-426-1320 ext. 212

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