Retail Strategies – Leadership Webinars & Videos

Wrap It Up, I'll Take It -- How to Sell at Retail

The first in a series of webinars for NSSF's firearms retailer members, "Wrap It Up, I'll Take It -- How to Sell at Retail" is about 45 minutes in length and is presented by industry marketing specialist Bill Kendy.

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Hold on I'll be Right There -- Low Cost/No Cost Ways to Generate Business: Part 1

Looking for some new and cost-effective ways to increase traffic and sales? Then watch or download part one of the two-part series, Low Cost/No Cost Ways to Generate Business, written and narrated by industry marketing specialist Bill Kendy.

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Seasonal Merchandising

Master seasonal merchandising and maximize your upsell on impulse items with this video on setting up a season-specific shop within your store.

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Retailer Education - NSSF's 4473 Form Overlay

This video demonstrates the usage of the updated NSSF-developed overlay that serves as a template to facilitate the accurate completion of the revised Form 4473, as mandated by Bureau of Alcohol, Tobacco, Firearms and Explosives (ATF)

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