Want to know more? Read what ranges who have hosted First Shots events have to say. To receive more information about this introductory program, contact us.
“First Shots has been a great marketing tool that gets a new generation of customers in our doors.”
— Michael Barbour, Top Gun Shooting Sports, Taylor, Michigan
Invaluable to Business
We have found the First Shots program to be very successful in educating new and novice shooters on firearm safety and the shooting fundamentals. Our staff has enjoyed the sense of accomplishment from helping people learn how to safely use firearms. There is no greater satisfaction than seeing a shooter go from nervous to smiling after learning the love of the shooting sports through attending the First Shots class. To date we have taught over 1800 people through the First Shots event and many have become lifelong customers and more importantly friends. Attendees comment that they felt very comfortable and safe in the class and that they would recommend the class for others who are new to shooting. Having the opportunity to host the First Shots program has been invaluable to our business.--Jessica Keffer, The Sportsmans Shop, East Earl, Pennsylvania
"In August 2010, my indoor range, Center Target Sports, was the first commercial range to host a First Shots program. I saw this program as the perfect opportunity to encourage, educate and mentor responsible participation in the shooting sports. It was an overwhelming success, and it impacted our training class sales beyond our wildest imagination. At the end of our First Shots day, we had sold 18 class seats and nine new range memberships, all the while fostering goodwill and fun in the shooting sports activities."--Ed Santos, Center Target Sports, Post Falls, Idaho
First Shots Clay Targets is working for us. It’s bringing people back in! It’s especially good for youth education. We’ve also found that our First Shots participants come back and shoot on our handgun range once they have been here. My goal is to make them successful, with confidence and pride. I love to pique their interest, and see the JOY on their face when they break their first target! Skip Smith, Drake Landing LLC, Fuquay Varina, NC.
There is so much demand and need for a class of this kind and folks are so appreciative. We consider it our duty and pleasure to offer First Shots, and many continue to other classes and as better informed customers in our store and at other shooting events. I consider any and all costs regarding First Shots as some of my best spent marketing dollars. First Shots is a winner of a program all the way around! Richard Sprague, Sprague’s Sports, Yuma, AZ.
Big Thanks to our First Shots Industry Sponsors for their generous program support and commitment to continued growth in shooting sports participation: