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January 21, 2020

NSSF Partners with NASGW to Promote the Launch of SCOPE CLX


Las Vegas, Nevada — The National Shooting Sports Foundation® (NSSF®), the trade association for the firearms industry, is pleased to announce that the National Association of Sporting Goods Wholesalers (NASGW) is launching SCOPE CLX, a comprehensive retail sales database to benefit shooting sports businesses, as part of their larger SCOPE™ data platform.

NASGW ScopeDuring the 2020 SHOT Show®, NASGW announced that it had acquired CustomerLink Exchange (CLX), a cloud-based, easy-to-use reporting solution that makes point-of-sale information available to partners in the supply chain. The technology was originally developed for AcuSport Corporation. Complemented by NASGW’s current wholesale data program tracking shipments and inventory from more than 20 leading distributors, SCOPE CLX, powered by Florida-based eCom Systems, Inc., will become part of the current SCOPE™ system and provide a more robust and detail-driven look at market conditions.

“SCOPE CLX is an industry-led program backed by NASGW distributors,” says Kenyon Gleason, NASGW President. “At its peak with AcuSport, CLX captured data from roughly 400 dealers. We look forward to scaling the number of retailers contributing data to new heights and supporting our industry with data they can use each and every day to make better business decisions.”

NSSF has a long history of providing valuable research to the firearms industry and has long promoted the importance of using data in making more informed business decisions. NSSF will be working with NASGW to help retailers realize the benefits SCOPE CLX provides and how it can help them obtain improved consumer-demand intelligence. SCOPE CLX will integrate with all major retail POS systems, including preferred providers like Celerant and Epicor used by many industry members.

“CustomerLink Exchange successfully altered the way industry members conducted business and the way their customers did business, by effectively addressing the needs of today’s firearms buyers through the hard numbers that only today’s advanced point-of-sale systems can deliver,” said Joe Bartozzi, NSSF President and CEO. “In taking that technology, expanding its depth and making it available to all firearms industry members, NASGW and NSSF have seized an unprecedented opportunity to make meaningful, positive, profitable change across the industry spectrum and made it a reality.”

Further information for SCOPE CLX will be announced in the coming weeks. All industry members in the supply chain—manufacturers, wholesalers, distributors, retailers and range owners—can receive updates about the launch by signing up here. Retailers who sign up for these updates will be entered to win one of 10 $1,000 credits to an NASGW wholesaler of their choice paid by the partnership with NASGW and NSSF. Retailers must sign up by Feb. 28, 2020, for the drawing, which will be held Feb. 29.

Additional information about the launch of SCOPE CLX and its technology will be made available to SHOT Show exhibitors and retailers who attend the Retailer Seminar “24 Million People Want to Buy Their First Firearm, Will it Be Yours?” which takes place Tuesday, Jan. 21, from 9:00-10:00 a.m. in Marcello Room 4401A. To take part in this seminar, log in to your account at SHOTShow.org and add this seminar to your shopping cart. To learn more about SCOPE CLX, visit NASGWSCOPE.org/CLX or contact scope@nasgw.org.

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About NSSF
The National Shooting Sports Foundation is the trade association for the firearms industry. Its mission is to promote, protect and preserve hunting and the shooting sports. Formed in 1961, NSSF has a membership of thousands of manufacturers, distributors, firearms retailers, shooting ranges, sportsmen’s organizations and publishers nationwide. For more information, log on to www.nssf.org.

About NASGW
The National Association of Sporting Goods Wholesalers is comprised of wholesalers, manufacturers, independent sales reps, media and service providers—both national and international—all of whom are primarily focused on shooting sports equipment and accessories. As a trade association representing the business interests of its members, NASGW’s mission is to bring shooting sports buyers and sellers together. For more information, visit NASGW.org.

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NSSF Media contact:
Bill Brassard
202-220-1340 ext. 204