Back to Events


Free Webinar: Engaging Buyers, Members and Maintaining Training Programs in the Age of COVID-19

It’s the question on many ranges’ and retailers’ minds: how do we keep those first-time buyers and our long-term members engaged during the era of COVID-19? During this 60-minute webinar, Jeff Swinford and the team from Midwest Shooting Center, Dave Sabo from Midwest Shooting Center and Jessica Keffer from The Sportsman’s Shop will discuss their strategies for engaging customers for the near and long term.

What you’ll learn:

In this one-hour webinar, we’ll learn how COVID-19 has changed the game and how you can shift your retail or indoor range to:

  • Move the unprecedented shift in first-time gun buyers to lifelong customers through programs such as NSSF’s First Shots®
  • Deliver training programs that are engaging and yet maintain social distancing requirements
  • Keep long-term dues paying members engaged, even when they can’t access the range

The “Engaging Buyers and Members and Maintaining Training Programs in the Age of COVID-19” webinar takes place June 22 at 11 a.m. – 12 p.m EDT.  NSSF® webinars relating to COVID-19 have proven to be extremely well-received. This webinar is free to all interested industry members, but attendance is limited, so we encourage everyone to register at the earliest possible convenience.

RSVP Today