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June 14, 2022

Gearfire Steps Up as Education and Mobile App Sponsor for NSSF Range-Retailer Business Expo™

NEWTOWN, Conn. — NSSF®, the Firearm Industry Trade Association, is pleased to announce that Gearfire has signed on to be the Education and Mobile App sponsor for the NSSF Range-Retailer Business ExpoTM July 11-13 in New Orleans. The Range-Retailer Expo is the premier gathering for entrepreneurs, startups and well-established firearm range and retail operators.

Gearfire is an innovative technology provider to outdoor retailers. The Scottsdale, Arizona- based firm provides engaging eCommerce solutions to over 2100+ shooting sports retailers and ranges in addition to providing industry-leading POS, Range Management, Merchant Services, Consumer Financing and Business Intelligence solutions.

“We are grateful for Gearfire’s sponsorship of our Education and Mobile App components of the Range-Retailer Business Expo,” said Zach Snow, NSSF Director of Member Development. “These are features of the Expo that all attendees will interact with and, as a result, learn about what Gearfire offers the retail community.”

“The targeted audience at this Expo is what makes Gearfire so enthusiastic to attend each year,” says JW Shultz, CEO of Gearfire. “It offers the perfect opportunity to showcase our products, engage in regular one-on-one conversation and build beneficial business relationships, all of which attribute to growth.”

The NSSF Range-Retailer Business Expo combines top-notch education sessions with leading subject matter experts and a trade show featuring products and services dedicated to these industry segments. This one-two punch can give your business the upper hand in both strategy and operations.

Register for the Expo now here and make your hotel reservations at the New Orleans Marriott Warehouse Arts District or the Omni Riverfront. Both of which are providing discounted rates for the event. Make your discounted hotel reservations here.

There’s a full agenda of educational sessions covering cutting-edge business topics—all of which will be accessible on the Gearfire-sponsored mobile app. The sessions include:

  • How to Raise Investor Funding with Frank Medina and Jeff Swanson
  • Increasing Profit Margins with Kenny Frazier
  • Modern Indoor Range Design with Chris Hart
  • Visual Merchandising with Doug VanderWoude and Sarah Parkhurst
  • Keeping Customers Engaged with Jordan Arcibal
  • Building a Membership Program with Amanda Carey
  • Revitalizing Your Training Program with Paul Bastean
  • Increasing Sales to Women and New Shooters with Karen Butler
  • Elevating Your Social Media Strategy with Brenna McCoubrey

Learn more about these sessions and others on the Expo’s educational agenda page.

Sponsorship opportunities are selling fast, but there are still openings if your business wants to be among those supporting an event dedicated to elevating the range and retailer segments industry.

Get jazzed about joining NSSF and your industry colleagues in New Orleans in July for the NSSF Range-Retailer Business Expo.


About NSSF
The National Shooting Sports Foundation is the trade association for the firearm industry. Its mission is to promote, protect and preserve hunting and the shooting sports. Formed in 1961, NSSF has a membership of thousands of manufacturers, distributors, firearm retailers, shooting ranges, sportsmen’s organizations and publishers nationwide. For more information, log on to


Media contact:
Bill Brassard
203-426-1320 ext. 212

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