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June 17, 2022

FREE Webinar: Avoid Marketing ‘Cruise Control’ and Grow your Market Share

NSSF will be hosting a free marketing webinar for firearm industry businesses on Wednesday, June 22. The webinar, “During Market Surges Grow your Market Share by Avoiding ‘Cruise Control’,” will be presented by NSSF Retail & Range Consultant, Hank Yacek

With products becoming more regularly available how will you continue to keep customers coming through your door or buying from your website instead of at the competition? It is all too easy to put promotions on cruise control during market surges and panic when we start seeing customers, who we thought were regulars, return to their old habits and shop elsewhere.

Register now to join us on Wednesday, June 22, at 1 p.m. Eastern. In this session, Hank Yacek will give you usable actions and strategies for promoting your store, products, services, and staff to grow your market share.

Register Now

Looking for more education opportunities?

Consider NSSF’s SHOT University Online, a one-stop e-learning platform for firearms retailers and ranges. On-demand and free for NSSF members, this library of interactive online courses provides a deep dive on critical topics ranging from compliance and regulatory issues to operational guidance and business improvement for both business owners and employees.

Learn more about SHOT University Online

Banner Image: Premium Retailer Membership - Apply Today

NSSF Member Testimonial - Quote: For any retailer, large or small, this membership is a no-brainer. Between the educational materials, access to the best firearms attorneys and other premium benefits, this membership is what many of us have been waiting for. -Joe Keffer, Sportsman's ShopLooking for more guidance? NSSF®’s Premium Retailer Membership is a top-tier membership for firearm retailers designed to help retailers protect their business against administrative actions taken by ATF, including license revocation.

Membership directly supports NSSF in its mission to promote, protect and preserve our industry and our sports. NSSF stands in defense of every segment of our industry on Capitol Hill and in state capitols nationwide and is working on behalf of every one of its members every day to strengthen our industry. Start your application today, or upgrade your existing membership to premium.

Apply Today


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Tags: Education Hank Yacek marketing promotions SHOT University Online Webinar

Categories: Education, Manufacturers, Ranges, Retailers