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January 4, 2018

Black Guns Matter Signs as Bronze Sponsor of 2018 Retailer Seminar

NEWTOWN, Conn. — The National Shooting Sports Foundation® (NSSF®) is pleased to announce that the organization Black Guns Matter has agreed to sponsor the 2018 SHOT Show University at the Bronze level. Founded by solutionary hip-hop artist and firearms rights activist Maj Toure, Black Guns Matter works to teach urban communities about their 2nd Amendment rights and responsibilities through firearms training and education.

“The era of cultural divide when it comes to firearms ownership should be a thing of the past, and thanks to the work of Maj Toure and Black Guns Matter, we’re a lot closer to that being a realization,” said John McNamara, NSSF Senior Director, Retailer Services. “He’s putting his money where his mouth is through this sponsorship, but his real impact will be in the “Black Guns Matter: Engaging Urban Communities in the 2nd Amendment Fight” Retailer Seminar he’ll be conducting. All I can say is reserve your spot for this seminar now before it sells out.”

During his seminar, Toure will present a highly interactive session on the misconceptions, myths and successes of engaging urban communities in the 2nd Amendment fight. Toure will share lessons he’s learned through hosting his 50 States Firearm Education Tour, take questions from the audience on engaging urban communities and explain how companies and organizations can support the Black Guns Matter movement. Anyone who is interested in building deeper connections with the urban demographic should make attending this session a top priority.

Registration for the 2018 SHOT Show is now open. Buyers and range owners successfully registering to attend the show can then register to participate in the various Retailer Seminars taking place throughout the week of SHOT Show, SHOT University taking place the day before the show opens and other events.

Additional sponsorship opportunities are available for SHOT Show University and other SHOT Week events. Contact Chris Tatulli, NSSF Director, Exhibit and Sponsorship Sales, at to learn more about our wide variety of sponsorship options.


About NSSF
The National Shooting Sports Foundation is the trade association for the firearms industry. Its mission is to promote, protect and preserve hunting and the shooting sports. Formed in 1961, NSSF has a membership of more than 11,000 manufacturers, distributors, firearms retailers, shooting ranges, sportsmen’s organizations and publishers. For more information, visit


Media contact:
Bill Brassard

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