The Firearm Industry Trade Association
NSSF leads the way in advocating for the industry and its business and jobs, keeping guns out of the wrong hands, encouraging enjoyment of recreational shooting and hunting and helping people better understand the industry’s lawful products.
Safety
Limited Time Availability: Best of SHOT On Demand
Act now to purchase access to five of the top sessions from the 2021 SHOT On Demand series of webinars
Learn MoreSuicide Prevention Toolkit Available
Join the efforts of Project 2025 which seeks to reduce the annual U.S. suicide rate by 20 percent by the year 2025.
Read MoreVIDEO: Preventing Firearm Thefts from Vehicles
A lockable gun case or lockbox may be the most practical choice to securely store a gun in a vehicle.
Watch NowLand your dream job here!
All across America, the firearm, ammunition and outdoor industry is hiring.
View JobsSupport for Gun Control Wanes
New Gallup poll shows Americans want less gun control laws now than they did in 2016.
Read MoreBring New Shooters Back to Your Range
The NSSF First Shots program is uniquely designed to support NSSF-member range facilities across the country to safely and enjoyably introduce individuals to the fun of shooting.
Learn MoreAdvocacy
The NSSF Government Relations team relentlessly advocates for measures on behalf of
and works in defense of the firearm and ammunition industry at all levels and before all
branches of government.
Industry Reference Guide
2020 Industry Reference GuideSM is a comprehensive report that encompasses the shooting sports industry into one, easy-to-reference resource. Full-color detailed information with the latest industry statistics. More than 190 pages of information.
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Customized Market Reports
NSSF Customized Market ReportsSM are tailor-designed market templates prepared specifically for your trade area. The information in these reports will aid you in building well-targeted marketing efforts that will ultimately improve your business.
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Consumer Segmentation Report
In-depth 150-page report identifies the main types of gun owners are and develops profiles of each segment based on their wants and needs. The report further expands the definitions and profiles of the eight main segments of gun owners.
ViewAll ArticlesCurrent Campaigns & Programs
Become a member of NSSF
With a membership of thousands of manufacturers, distributors, firearm retailers,
shooting ranges, sportsmen’s organizations and publishers nationwide, our industry’s voice is strong.
Help us make it that much stronger.