Marketing and Leadership Summit Registration is Open
Business leaders and marketers are gathering for the firearm industry’s premier leadership event of the year, May 8-10, in Savannah, Georgia. You don’t want to miss this!Register Today
Exclusive Content for NSSF Members
The NSSF Member Portal houses insightful research reports, historical NICS data and exclusive Monthly Sales Reports, all available exclusively to NSSF members.Join Today
Fact-Filled Resource for Social Media Users
NSSF Share Center makes it easy for anyone to lead discussions on social media and beyond.Share the Facts
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Something for everyone, whether you are a retailer, range owner, a supplier or manufacturer or a shooting sports enthusiast or hunter — we’ve got you covered.Opt In Today
The Firearm Industry Trade Association
NSSF leads the way in advocating for the industry and its business and jobs, keeping guns out of the wrong hands, encouraging enjoyment of recreational shooting and hunting and helping people better understand the industry’s lawful products.
We are the firearm industry, and we’re dedicated to promoting
the safe, responsible use of our products. As a leading
authority on gun safety, it’s our duty to pass that knowledge
on to others. From infographics and safety kits to videos,
literature and suicide prevention resources, NSSF makes
available tools every industry member can use to spread the word.
Real Solutions. Safer Communities.®
Industry Cultivates Suicide Prevention Partnerships
NSSF is devoted to this goal of reducing suicide, especially to those who have served to protect our nation’s freedoms.More...
$1.6 Billion for Conservation
Driven mostly by firearm and ammunition manufacturers, the record-setting distribution of funds is derived from the Pittman-Robertson and Dingell-Johnson excise taxes.More...
Land your dream job here!
All across America, the firearm, ammunition and outdoor industry is hiring.View Jobs
State-Level Proposed Legislation
Learn more about state legislation relevant to the firearm and ammunition industry.More...
“Partner With a Payer”
Billions of dollars are contributed to ensure America’s wildlife populations are healthy and that public lands are maintained and accessible.More...
The NSSF Government Relations team relentlessly advocates for measures on behalf of
and works in defense of the firearm and ammunition industry at all levels and before all
branches of government.
Customized Market Reports
NSSF Customized Market ReportsSM are tailor-designed market templates prepared specifically for your trade area. The information in these reports will aid you in building well-targeted marketing efforts that will ultimately improve your business.Learn MoreAll Research Publications
Modern Sporting Rifle (MSR) Comprehensive Consumer Report
Based on a 12/9/21–1/2/22 survey of AR- and AK-platform modern sporting rifle owners, this study was conducted to obtain current information regarding behaviors and interests in this segment of the firearm market.Order TodayAll Research Publications
Shooting Sports Participation Report
More than 50 million people enjoy sport and target shooting activities in the United States. Annual report details U.S. participation in hunting and target shooting sports including gender and age group, household income, regional and state data.Learn MoreAll Research Publications
Current Campaigns & Programs
Become a member of NSSF
With a membership of thousands of manufacturers, distributors, firearm retailers,
shooting ranges, sportsmen’s organizations and publishers nationwide, our industry’s voice is strong.
Help us make it that much stronger.