NSSF is the trade association for America's firearms industry.
Our mission: To promote, protect and preserve hunting and the shooting sports.
NSSF is the trade association for America's firearms industry.
It's mission: To promote, protect and preserve hunting and the shooting sports.
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Order NSSF® Firearms Retailer Survey Report - 2015 EDITION

The seventh annual edition of the NSSF Firearms Retailer Survey Report contains trend data from 2011-2014 based on firearm retailer employee responses on topics such as:

  • Table of Contents
  • Overview
  • Products Sold
  • Sales Trends
  • Sales Margins and Net Profit
  • Inventory
  • Selected Operating Measures
  • Markets and Customers
  • Advertising and Online Marketing
  • Shooting Ranges
  • Buying Groups
  • Background Checks and Operating Systems

The information in this report was collected through online surveys of retailers conduced each spring with the most recent survey for 2014 data completed in spring 2015. The 2015 edition includes responses from hundreds of firearm retail establishments nationwide.

NSSF Member price - $80
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Non-member price - $800.